Our audience grew up connected. Because of that, they don’t fully grasp what 5G Ultra Wideband makes possible. We needed to show them , not tell them what they’ve been missing.
Deliverables:
Integrated Campaign
Integrated Campaign
Client:
Verizon
Verizon
Year:
2025
2025
Concept
A dropped connection doesn’t just interrupt the moment, it erases it.
We positioned Verizon 5G Ultra Wideband not as a speed upgrade, but as the network that keeps unrepeatable moments from being lost. By shifting connection from a technical feature to an emotional safeguard, signal strength becomes the difference between catching life live and watching it slip away.
Concept
A dropped connection doesn’t just interrupt the moment, it erases it.
We positioned Verizon 5G Ultra Wideband not as a speed upgrade, but as the network that keeps unrepeatable moments from being lost. By shifting connection from a technical feature to an emotional safeguard, signal strength becomes the difference between catching life live and watching it slip away.
Life happens faster than loading screens.
We placed the work where moments move fast like cities, streets, transit, capturing split-second action half glitched, half clear. Signal strength becomes something you see, not something you’re told about.
Life happens faster than loading screens.
We placed the work where moments move fast like cities, streets, transit, capturing split-second action half glitched, half clear. Signal strength becomes something you see, not something you’re told about.
Life happens faster than loading screens.
We placed the work where moments move fast like cities, streets, transit, capturing split-second action half glitched, half clear. Signal strength becomes something you see, not something you’re told about.
The moment won’t wait.
A dual-screen installation lets participants capture spontaneous stunts and performances while experiencing the difference between dropped and seamless connection in real time.
The moment won’t wait.
A dual-screen installation lets participants capture spontaneous stunts and performances while experiencing the difference between dropped and seamless connection in real time.
Performance becomes interactive.
The Network Toggle filter allows creators to switch between “Other Networks” and “Verizon 5G UWB,” instantly seeing their footage glitch or stay smooth, turning network speed into something you can feel through your own content.
Performance becomes interactive.
The Network Toggle filter allows creators to switch between “Other Networks” and “Verizon 5G UWB,” instantly seeing their footage glitch or stay smooth, turning network speed into something you can feel through your own content.
Culture moves in bursts.
We partnered with creators whose content is fast, spontaneous, and unrepeatable (skate tricks, live events, street dance circles) and showed the moments they almost would’ve lost.
Culture moves in bursts.
We partnered with creators whose content is fast, spontaneous, and unrepeatable (skate tricks, live events, street dance circles) and showed the moments they almost would’ve lost.
